INVITTEO SALES OPERATING SYSTEM

Install a complete sales system before you hire your first sales hire

Stop guessing. Stop relying on someone else. Build a predictable, structured sales system your first
hire can run from day one.

Build the system first. Then hire the team.
A guided programme designed specifically for founder-led companies. Build the system. Then scale it. £2,000 One-Time
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Structured Stages
Ground → Define → Execute → Refine → Embed
Focused Hours
Structured implementation completed while you continue to run the business

Most founders
hire salespeople too early — and fail

You might be thinking: “I just need someone to run sales.” The reality: without a system, your first hire will stumble. Leads are lost. Deals are missed. Sales become unpredictable. Your business needs structure before people. Invitteo is that structure.

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Install the system first, then scale Install the system first, then scale
Install the system first, then scale Install the system first, then scale

Invitteo isn’t a course or theory. It’s a ready-to-run sales operating system that:

Clarity

Gives you clarity on your leads and pipeline

Structure

Structures follow-ups and sales call

Capture

Captures every opportunity

Leap

Can be handed straight to your first hire

PHASE 1

Understand your current sales performance

• Current sales snapshot • Lead source audit • Conversion baseline

Explore Invitteo
PHASE 2

Decide who to sell to and clarify your offer

• ICP & ideal lead mapping • Offer clarity & positioning • Messaging scripts

See the Fit
PHASE 3

Build and run your sales system

• Outreach sequences & follow-ups • Sales call framework • Pipeline management

What Founders Get
PHASE 4

Improve results using real data

• Conversion tracking & reporting • Objection handling system • Deal review process

See Pricing
PHASE 5

Make the system how your business operates

• Weekly sales rhythm • KPI dashboards • Full SOPs & system documentation

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Founder-led businesses ready to scale without chaos

They scale systems that already work. Before you hire salespeople, your business needs:

Founder-led service or trade businesses
Companies thinking about hiring a sales hire soon
Teams that need structure before scaling

Not for businesses looking for quick hacks or unwilling to implement a system.

What Invitteo Is

One-time investment: £2,000

Full access to the 5-phase Invitteo Method™
Step-by-step actions, tools, and templates
Lifetime access (no subscription, no hidden fees)
Structured Stages
Ground → Define → Execute → Refine → Embed
Focused Hours
Structured implementation completed while you continue to run the business
Install Your System Now
Register Interest

FAQ

Is this a course?

No, it’s a full system your hire can run.

How long to implement?

60 hours total, self-paced.

Do I need a sales hire to use it?

No, but it’s perfect for pre-hire preparation.

What if I don’t get results?

Follow the system; it works when implemented
consistently.

What Founders Get

Invitteo is delivered through a secure online platform designed for practical implementation. Use focused working sessions to build your sales capability while continuing to run the business.

the full Invitteo methodology

step-by-step implementation guidance

structured templates and frameworks

practical sales process design tools

pipeline design and management guidance

qualification and discovery frameworks

Fiona Jefferies

Founder

Invitteo was created by Fiona Jefferies to address a common challenge inside growing businesses: sales problems are often system problems.

Build the system before hiring the sales team.
Explore the platform and start installing your sales operating system.
Get Access to Invitteo

What founders typically
achieve

A clearer sales system. Better qualification. A working pipeline model. Improved discovery conversations. More predictable commercial execution.

a clearly defined sales process
• structured qualification criteria
• a working pipeline model
• improved discovery conversations
• a documented sales system future hires can follow
Sales becomes less reactive and more operational.
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A Simple Way to Think About Invitteo

If your business feels like this: “Sales depends on me and feels inconsistent.” Invitteo helps you move toward this: “Sales follows a defined system that others can operate.”

Install Invitteo before you hire — get predictable sales from day one

Stop guessing. Stop losing deals. Build a system your first sales hire can run successfully.
Register Interest